U.S. Mobile Culture Still in Stone Age

Connecting India by Rajarshi...

According to a study commisioned by Sybase 365 the United States ranks last in the use of simple mobile technologies such as text and instant messaging. Only 1 in 3 US respondents take advantage of these services, while 9 out of 10 do in China. The results were culled from a study of 4,100 mobile phone users across 16 countries, including the United States, China and Germany.

"Text messaging services have not been rolled out as effectively in the United States as they have been in other parts of the world," says Diarmuid Mallon, product marketing manager at Sybase 365. "Users in the United States have been encouraged to cash in on unlimited phone minutes and various monthly packages that haven't emphasized or discounted text messaging use, while in other areas of the world it's more common and cheaper to send text messages instead of calling."

The survey clearly shows that the U.S. mobile culture is far less advanced than others. "I think a lot of people will be surprised by the findings, since in Silicon Valley we're surrounded by mobile innovation," Mallon says. "The reality is that other countries are much more advanced in deploying certain next generation mobile services.

The survey includes some other interesting data including six archetypes of mobile users: The archetypal mobile "enthusiast", "techie", "socialite", "sophisticate", "researcher" and "recluse".

From the CIO article.

See also:
Scott Brown on How Twitter + Dopamine = Better Humans
Pathways To Housing: Help The Homeless With SMS Donations
Third of U.S. teens with phones text 100 times a day.

U.S. Mobile Culture Still in Stone Age

Connecting India by Rajarshi... According to a study commisioned by Sybase 365 the United States ranks last in the use of simple mobile technologies such as text and instant messaging. Only 1 in 3 US respondents take advantage of these services, while 9 out of 10 do in China. The results were culled from a study of 4,100 mobile phone users across 16 countries, including the United States, China and Germany.

"Text messaging services have not been rolled out as effectively in the United States as they have been in other parts of the world," says Diarmuid Mallon, product marketing manager at Sybase 365. "Users in the United States have been encouraged to cash in on unlimited phone minutes and various monthly packages that haven't emphasized or discounted text messaging use, while in other areas of the world it's more common and cheaper to send text messages instead of calling." The survey clearly shows that the U.S. mobile culture is far less advanced than others. "I think a lot of people will be surprised by the findings, since in Silicon Valley we're surrounded by mobile innovation," Mallon says. "The reality is that other countries are much more advanced in deploying certain next generation mobile services.

The survey includes some other interesting data including six archetypes of mobile users: The archetypal mobile "enthusiast", "techie", "socialite", "sophisticate", "researcher" and "recluse". From the CIO article. See also: Scott Brown on How Twitter + Dopamine = Better Humans Pathways To Housing: Help The Homeless With SMS Donations Third of U.S. teens with phones text 100 times a day.